Creating a
Social Media Strategy Webinar is the foundational component to the social media series. The objective of the webinar is to have participants walk away with answers to some of the core questions needed to successfully engage in social media.The webinar activities will follow the Social Media Guide and provide a format for participants to begin answering some of the core questions.
Webinar Materials: PowerPoint
, Webinar Summary,
Social Media Guide - January Session
, Archived Webinar Video
(57:59 minutes)
There are a wide range of social media tools organizations can use to get more interactive and communicate or exchange information with customers. The Social Media Tools webinar is the third of the series and will include information and resources to help organizations use social media tools effectively to include step-by-step instruction on:
- How to get started—User guides, tips, and demonstrations for starting Twitter, Facebook, and LinkedIn accounts.
- Tool to Know About—Blogs, RSS Feed, and Wikis.
Webinar Materials: PowerPoint (PDF) 
,
Webinar Summary 
,
LinkedIn Guide (PDF) 
,
Twitter Guide (PDF) 
,
Facebook Guide (PDF) 
,
Tools to Know About (PDF)

,
Archived Webinar Video 
(1:09 hours)
The More Than Tweeting is the fourth of the social media series and will focus on using twitter as a resource for finding and posting jobs. The webinar will include:
- Step-by-step guild to help individuals and employers connect;
- Information and resources on other third-party social media tools; and
- Overview of the products and tools available to help you manage your social media image.
Webinar Materials: PowerPoint (PDF)
, Personal Branding Tool Kit (PDF)
, Archived Webinar Video (1:04)
.